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Marketing Specialist

Please see Special Instructions for more details.

*Interested persons should complete an online application. *Cover letter of interest and resume REQUIRED. *Names and contact information of 3 professional references OPTIONAL. Review of applications will commence on September 20, 2017 and will continue until the position is filled. Applicants must be legally eligible to work in the U.S. Community College of Philadelphia is an Affirmative Action, Equal Opportunity and Equal Access Employer. The College encourages applications from individuals from traditionally underrepresented groups.

Posting Details

Position Information

Position Title Marketing Specialist
Requisition Number SCA00248
General Description

The Marketing Specialist will assist the Director in all marketing activities, including research, planning and implementation; advertising and media buying; and marketing communications plans. This position will be responsible for delivering creative, consistent and concise messages that support the College’s mission, vision and goals as communicated through the College’s websites, email campaigns and digital communications; and writing/editing content across all mediums, including print, online, radio, outdoor, television, direct mail, corporate communications and other collateral materials.

Specific Responsibilities

• Assist the Director of Marketing in all marketing activities, including research, and implementation.

• Support the Director of Marketing in the implementation of marketing and communications plans.

• Assist with the tracking of divisional goals and completion of associated tasks.

• Provide support in the implementation of advertising and marketing strategies.

• Assist with the media planning, buying and placement.

• Brainstorm ideas and originate creative concepts.

• Provide support in the coordination of planning, development, writing and editing of new and annual College publications.

• Write clear, persuasive, creative, original copy; execute revisions to existing pieces.

• Edit and proofread copy to check for factual accuracy, spelling and grammar, and ensure consistency between communications and the College’s style manual.

• Ensure compliance with College’s policy and practice with regard to official publications.

• Assist in the editorial updates for College websites (ccp.edu and myccp.online) to support enrollment objectives and organizational priorities.

• Perform other related duties as assigned by the Director of Marketing and Vice President for Marketing and Government Relations.

Minimum Qualifications

• Bachelor’s Degree in Marketing, Communications, English or related field required. Any and all degree(s) must be from a regionally accredited institution of higher learning.

• Minimum of two (2) years’ related work experience in marketing required.

• Ability to think creatively and effectively execute ideas required.

• Diverse copywriting experience required.

• Demonstrated ability to create content through self-generated concepts, research, interviews and other means required.

• Advanced writing and critical thinking skills required.

• Excellent oral and written communication skills required.

• Proficiency in grammar and copy editing/proofreading required.

• Excellent computer skills to include Microsoft Office and Internet search proficiency required.

• Ability to multitask and meet tight deadlines required.

• Ability to maintain sensitivity, understanding and respect for a diverse academic environment, inclusive of students, faculty, and staff of varying social, economic, cultural, ideological, and ethnic backgrounds required.

Preferred Qualifications

• Media buying experience preferred.

• Previous marketing experience in higher education preferred.

Work Location Main Campus
Benefits
Special Instructions to Applicants

*Interested persons should complete an online application.

*Cover letter of interest and resume REQUIRED.

*Names and contact information of 3 professional references OPTIONAL.

Review of applications will commence on September 20, 2017 and will continue until the position is filled.

Applicants must be legally eligible to work in the U.S.

Community College of Philadelphia is an Affirmative Action, Equal Opportunity and Equal Access Employer. The College encourages applications from individuals from traditionally underrepresented groups.

Salary Grade or Rank I
Salary Range Salary commensurate with relevant work experience
Job Posting Open Date 09/06/2017
Job Posting Close Date
Type of Position Administrator
Job Category
Employment Status Full-Time

Supplemental Questions

Required fields are indicated with an asterisk (*).

  1. * How did you hear about Community College of Philadelphia?
    • CareerBuilder.com
    • Higheredjobs.com
    • LinkedIn
    • The Chronicle
    • Veterans Job Fair
    • Professional & Technology Diversity Career Fair
    • AL DIA - Diversity Career Fair
    • Community College of Philadelphia Website
    • Indeed.com
    • Other
  2. * If your answer to the above question is Other, please note the source below. If this question does not apply to you, enter N/A.

    (Open Ended Question)

  3. * What is the highest level of education you have completed?
    • No Response
    • High School/GED
    • Associates Degree
    • Bachelor's Degree
    • Master's Degree
    • Doctorate
    • Other
  4. * Do you have two (2) years' related work experience in marketing?
    • Yes
    • No
  5. * Do you have diverse copywriting experience?
    • Yes
    • No
  6. * Do you have media buying experience?
    • Yes
    • No
  7. * Do you have previous marketing experience in higher education?
    • Yes
    • No

Documents Needed to Apply

Required Documents
  1. Resume
  2. Cover Letter/Letter of Application
Optional Documents
  1. References